Located just outside of Verona in northern Italy, Pasquais a winery with a mission to challenge and transform the way the industry interacts with influencers. Rather than simply paying influencers to advertise their products the winery supports gifted young creatives through […]
In the USA women make 83% of wine purchasing decisions, while in the UK the number is 80% and in France 70%. All over the world there is a strong tendency for women make most […]
If we compare the contents of an affluent and retired 65-year old woman’s shopping basket with a 20-something college grad, the chances are their wine purchases will be wildly different. So, what drives these generations in […]